Week 2
After being presented with the case and spending a week brainstorming creative ideas, it was time for some theory. Here is the scoop on everything that went down in our whirlwind three-hour session filled with corporate PR secrets, brand PR wizardry, and strategic communication hacks. Oh, and did I mention the delicious dinner that capped off the night? Yeah, it was a feast for both the mind and the belly!
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